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Author Archive

Monetizing Social Networks

Monday May 5th, 2008 at 11:08 am

Monetizing social networks can be difficult. Users come there in order to interact with their friends, not in order to click on ads. A friend of mine has just started placing ads on Facebook and Google Adsense and is reporting a CTR of 0.1% for Facebook and 0.8% for Google Adsense. As a matter of [...]

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What makes review websites useful to you?

Wednesday Feb 13th, 2008 at 12:50 pm

In a recent article about online review websites, Marketplace Money pointed out that while users look for word-of-mouth recommendations of services and products, they trust their personal friends more than online reviews. The author, Leonora Chu, also talks about how to vet online reviews in order to find the opinions you can trust.
If you’ve had [...]

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Press Release: Domain Industry Magnates Back SharedReviews

Thursday Nov 1st, 2007 at 6:00 am

Syndicated user-generated content will power the next generation of domain parking platforms.
Toronto, ON (PRWEB) November 1, 2007 — SharedReviews announced today the closing of a first round investment. The funding round was done by Frank Schilling and Monster Venture Partners. Also participating in the current round of financing is Internet Real Estate Group, a leading [...]

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Deloitte & Touche study: User-generated reviews are driving product sales

Thursday Oct 4th, 2007 at 7:32 pm

When we founded SharedReviews, we already knew that opinions matter, but it always is nice to see it confirmed, especially by companies such as Deloitte & Touche:
In the study, completed last month by Deloitte’s Consumer Products Group, almost two-thirds (62%) of the respondents to an online poll said they now read online product reviews written [...]

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XHTML, CSS, Ajax: The perfect designer-coder combination

Monday Sep 3rd, 2007 at 11:54 pm

In the old days, everything used to be easier. There was a graphic artist, who did the design, translated it into HTML and gave it to the coder who would then add the functionality. There was no such thing as Ajax etc. only the occasional small bit of JavaScript, maybe. Everything was properly separate into [...]

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